Hasbro has unveiled a fresh toy line for the My Little Pony movie, consisting of two figures and two playsets based on the upcoming animated film. Over the years, the franchise has become one of the company’s most valuable properties, generating over $1 billion in sales and spawning one of the largest fan communities in pop culture. It’s for this reason Hasbro is keen on broadening the brand’s outreach by partnering with Lionsgate for a new movie set for release this week (as of this writing). It marks the first time since 1986 My Little Pony will make its way to theaters, so they’ll surely want to turn its debut into an ...
Click to continue reading Hasbro Releases My Little Pony Movie Toy Line
from Movie News – Screen Rant http://ift.tt/2hNuw2T
via IFTTT
