It’s no secret that, aside from blockbuster revenue from big franchise films, movie theaters are struggling to pull in the big audiences they once did. Many theater chains have tried to combat this downward trend by upgrading to recliner seats, full-service meals, and even built-in playgrounds. Despite the attempts to lure in more moviegoers, the large theater chains have also had to consider trying to get a cut of the newest ideas for video-on-demand.
With DVD and Blu-ray sales lagging, studios have been looking into offering new releases to home viewers much earlier than before. The most recent model is to offer new films around 2 weeks after ...
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