LEGO has announced their first fall in profits for thirteen years. The Danish toy giants are one of the most iconic, enduring and successful toy companies in history and the unassuming, colorful bricks that suddenly turn into devices of absolute torture when stepped on with bare feet remain incredibly popular with both the young and the young-at-heart to this day.
In a market increasingly dominated by digital products, LEGO has managed to remain relevant over the years partly thanks to a number of successful cross-promotions into television and film media. Tie-ins with huge international franchises such as Star Wars, Harry Potter and Batman have allowed for ...
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