Ahead of the theatrical premiere of Rogue One: A Star Wars Story, Lucasfilm is continuing their marketing efforts with the Rogue Friday event on September 30. It sees the release of the first wave of tie-in products for the spinoff film, which of course includes a copious amount of toys. The studio’s many licensing partners, including Hasbro, have spent the past few weeks raising awareness for their items. Recently, the company shared a list of special retailer exclusives to help fans decide where they’ll spend their money.
One of the most popular showcases for the new line of Star Wars toys has been the “Go Rogue” stop-motion animation series, which was written and produced by a group of super fans using actual Rogue One merchandise. During the month, the official Star Wars YouTube channel has posted an installment in the four-chapter story, and it’s now reached its conclusion. You can ...
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