A new toy line for Thor: Ragnarok has been unveiled, giving fans the chance to wield Mjolnir, smash like the Hulk, and channel their inner Grandmaster with gladiators of their own. Increasingly, information about blockbusters is revealed long before official images and trailers thanks to merchandise. From clothes to toys to food products, the wide-ranging deals that modern tentpoles strike with consumer goods means plot points and costumes get the spotlight in some unusual ways. Considering how much money companies like Marvel make on licensing their characters, however, this is unlikely to stop.
The flipside for fans is that there a plenty of fun toys and other items to get a hold ...
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