Release dates can be a fickle thing. With new movies being released all the time, studios shifting their films around to ensure the highest chance of success is just a natural part of the business. Toward the end of a fiscal year, especially, a film studio will quite often move bigger projects around to avoid crowding a particular weekend with heavy competition in the same target audience. Just recently, the upcoming Baywatch film from Paramount Pictures pushed its release back a week to avoid such competition, opening the floodgates for other studios to follow suit.
With 2017 being a particularly crowded year in terms of anticipated films, it was anyone’s guess as to ...
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